2011 — now
FOOTOFAN.COM ↗
Editor-in-Chief
Built and led an independent digital magazine where culture, technology, travel, business, and sport meet a curious Persian-speaking audience.
B2B CONTENT · SEO · DIGITAL COMMUNICATIONS
Content that
builds
business.
I help Turkish and international businesses grow through SEO content, digital communications and content strategy — with a special focus on Persian-speaking markets.
Portrait / Istanbul / 2024
SH
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Editorial leadershipContent strategySEO & growthDigital mediaCommunicationsMarketing strategy
18+years in
digital media
digital media
01 / The point of view
Content with
purpose.
For more than 18 years, I have worked at the intersection of publishing, technology and digital media — turning complex ideas into clear content systems that attract attention and build trust.
I build the thinking behind the content: the voice, the SEO strategy, the audience, and the reason each piece should exist in the first place.
- Based in
- Istanbul, Türkiye
- Working across
- Persian · English · Arabic · Turkish
- Now
- Editor-in-Chief, Footofan.com
- Education
- Software & Computer
02 / The archive
Work that
matters.
A selection of digital platforms and communications work shaped from strategy to publishing.
Ongoing / Independent publishing
A living
editorial
system.
From commissioning to distribution, Footofan is a daily practice in making a broad editorial world feel coherent, useful, and unmistakably its own.
Visit the publication ↗1993 — now
SHAHAB COMMUNICATIONS ↗
Communications · Strategy
Strategic communications, PR, digital marketing, content, design, and web for people and organizations who need a sharper point of view in a crowded media landscape.
Since 1993 / Global communications
Your story.
Covered.
SHAHAB Communications brings together PR, digital marketing, content, design, and web to help brands find the right audience and make an impact that lasts.
Visit shahab.us ↗
2006 — 2011
GSM.ir
Editor-in-Chief
Led editorial direction and publishing for a technology-focused media platform during a formative period of Iran’s digital media landscape.
Digital platforms
Banasor
Digital media
A digital media project built around discovery, relevance, and the editorial instinct to know what deserves a closer look.
Digital commerce
Ticarethane
Content · Marketing strategy
Bridging content, commerce, and audience behavior to create a more human path from interest to action.
Case study / Footofan.com
One magazine,
one system.
01 / Challenge
Create an independent Persian-language magazine covering culture, technology, travel, business and sport — and make it feel like one publication, not five.
02 / Approach
Build the editorial system behind it: voice, commissioning, publishing workflow and distribution, with search visibility considered from the first headline.
03 / Outcome
An independent magazine led under one editorial direction since 2011, with a recognisable voice for a curious Persian-speaking audience.
0Metric one
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03 / Services
Services built
for growth.
I combine editorial experience, SEO, digital media and communications to turn business expertise into useful content and measurable digital presence.
01
SEO content
SEO-focused articles, website content, keyword research, content calendars and WordPress publishing.
02
B2B content
Corporate articles and editorial systems designed to make complex businesses easier to understand for B2B audiences and international markets.
03
LinkedIn content
Posts and company-page content that turn expertise into visibility with the right professional audience.
04
Digital communications
PR, digital media and communications with a sharper point of view for brands in a crowded landscape.
05
Persian market localization
Persian localization and market-focused content for Turkish and international businesses looking toward Iran and the wider Persian-speaking market.
06
Content strategy
The voice, the audience and the reason each piece should exist — planned before a single word is published.
04 / Open channel
Have a business
worth growing?
Tell me about your project in a few lines and I will get back to you.